Services
Turn local demand into booked jobs.
Mainstay Automation builds the growth infrastructure local operators need to win: a fast site, clear service coverage, and automation that captures leads and drives reviews.
What we do
Websites + Local SEO + AEO + automation systems for intake, follow-up, and reviews.
Who it's for
Local service businesses that want better lead quality and fewer missed calls.
How it delivers
Clear sprints, weekly shipping, and measurable wins tied to booked work.
Get found where people (and AI) decide.
We make your services and service area unmistakably clear, then build the pages and proof that help you win in map results, organic search, and answer engines.
What's included
- Service + area coverage (no thin pages)
- Google Business Profile alignment
- Entity clarity + structured content
- FAQ coverage for high-intent questions
- Internal linking and site architecture
- Measurement that ties to leads
Want a quick benchmark? Start with the free Local Visibility Scorecard and AI Recommendation Scorecard.
Turn visits into booked jobs and requests.
Great operators lose money when pages are unclear, slow, or missing proof. We build pages that answer the decision questions fast and make the next step frictionless.
What we build
- High-converting service pages
- Clear pricing drivers and expectations
- Proof stack near the top (reviews, photos, credentials)
- Fast mobile performance and clean layout
- Call / form flows that reduce drop-off
- Tracking that counts booked work
Not sure what's leaking leads? Run the free Website Scorecard.
Stop dropping leads after the click.
Most "marketing problems" are operations problems. We automate the follow-up and admin work that protects margin and keeps your calendar full.
What we automate
- Review request automation
- Missed-call text back and intake
- Quote logic and simple qualification
- CRM and pipeline cleanup
- Follow-up sequences for unbooked leads
- Reporting that actually drives actions
Why Mainstay
Not another marketing agency.
We've seen what doesn't work. Here's how we do things differently.
Our Process
From first call to first lead with a clear plan.
A clear, sprint-based process with defined deliverables at every stage. You always know what's happening and what's next.
Discovery Call
Kickoff call
We learn your services, service area, and growth goals. No pitch deck, just questions about your business.
Technical Scorecard
Quick turnaround
We run your site through our Website, Local Visibility, and AI Recommendation scorecards to find exactly where you're losing leads.
Strategy Document
Initial roadmap
A custom roadmap with priorities based on scorecard findings. You'll know exactly what gets built and why.
Sprint 1: Foundation
Foundation sprint
Your high-speed site goes live with GBP optimization, tracking setup, and core service pages.
Sprint 2: Visibility
Visibility sprint
Content deployment begins. Review automation goes live. You start showing up where decisions happen.
Sprint 3+: Scale
Ongoing
Continuous optimization based on real data. New service pages, A/B tests, and monthly performance reports.
Industry Expertise
Built for trades that book jobs.
We specialize in high-volume local service businesses. Here's how we approach the challenges operators face.
HVAC
Booking maintenance contracts during off-season while competing with national franchises.
Plumbing
Capturing emergency calls after hours and converting price-shoppers into booked jobs.
Electrical
Standing out in map results and building trust before the first phone call.
Landscaping
Filling the calendar during peak season and building recurring maintenance contracts.
We also serve:
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Clear scope, flexible continuation.
We build your growth system with transparent expectations and optional ongoing support.
Services FAQ
What is Mainstay Automation in one sentence?
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Want the exact plan for your market?
Tell us your top services and service area. We'll map the fastest path to better lead quality and more booked work.