Pilot availability is limited
Be the clear answer in your city.
We help answer engines understand you. Clear scopes and a consistent billing cadence.
No long calls. Cancel next cycle with a quick confirmation call.
See PlansMap visibility signals and call-ready pages.
Reviews and proof that support confident decisions.
Pages and Q&A that AIs can cite.
Foundation - Be Found
Get a site live that is built to convert.
$800/ 28-day
+$3,000 setup
A clean website foundation with tracking and monthly optimization.
- Website launch and optimization for conversion, local visibility, and AI recommendation
- Google Maps cleanup and NAP consistency
- GA4 tracking with conversion events
- Heatmap tracking on your website
- Call and message tracking
- Monthly updates and optimization after launch stabilization
- Automated review and referral requests
- Google Business Profile setup and ongoing optimization
- AI chatbot and unified inbox
- Ongoing content publishing (Authority)
Time per cycle:Scoped time allocation
Presence - Be Chosen
For steady lead flow and fast wins.
$2,750/ 28-day
+$4,000 setup
Steady lead flow with reputation support.
- Google Business Profile setup and optimization
- Ongoing Google Business Profile engagement and review replies
- Automatic review requests in English and Spanish
- Automated referral requests
- AI chatbot on your website for faster booking
- Site chat tied into one inbox
- Includes everything in Foundation
Recommended
Authority - Be the Answer
For owners who want to lead their market.
$5,500/ 28-day
+$8,000 setup
Depth and proof for competitive markets.
- Daily social posting on Facebook, Instagram, and X with a linked blog post
- Ongoing Yelp presence and local directory consistency
- Forum and community posts (Reddit and similar)
- New service or local pages each cycle
- Q&A library growth over time
- Schema on key pages
- Monthly competitor report
- Includes everything in Presence
Pages per cycle:Scoped pages
Content cadence:Ongoing updates
No long calls. Cancel next cycle with a quick confirmation call.See contract for service credit terms.
Compare Plans at a Glance
| Feature | Foundation | Presence | Authority |
|---|---|---|---|
| Setup | $3,000 | $4,000 | $8,000 |
| Per cycle | $800 | $2,750 | $5,500 |
| Website | |||
| Google Maps cleanup and NAP consistency | |||
| GA4 tracking | |||
| Heatmap tracking | |||
| Call and message tracking | |||
| Google Business Profile setup and optimization | Not included | ||
| Review request automation (English and Spanish) | Not included | ||
| Referral request automation | Not included | ||
| AI chatbot and unified inbox | Not included | ||
| New pages and content | Monthly optimization | Monthly optimization | Additional pages plus ongoing socials |
| Schema, Q&A, and reporting depth | Baseline | Baseline | Authority level |
| Best for | Getting started | Steady lead flow | Leading the market |
Add-ons
BizOps - Talk-to-Task
Talk to Task live-translates English ↔ Spanish, captures every job-site instruction, and turns it into assigned tasks plus automated follow-ups in each person's language, so nothing gets missed and rework stops.
+$6,000 setup · $2,500/cycle
- Hardware kit provided by Mainstay (Plaud AI device + AirPods Pro)
- Core automations: Capture -> Task/Calendar, Job-Complete -> Review, No-Show -> Reschedule
- English/Spanish team portal
- Quick pre-job checklist
Works with Presence or Authority. Included with Done With You. Can run standalone.
Support terms
Service credit terms are outlined in the contract for configuration or code issues.
Billing and terms
- Billed every 28 days (13 cycles per year)
- Minimum term: Foundation/Presence 3 cycles; Authority/Talk-to-Task 6 cycles
- Cancellations: live call required, 14-day notice, no partial refunds
- Pause: one 28-day pause per year for Presence/Authority
- Hardware: return the Talk-to-Task kit within 14 days or pay the remaining balance
- Data & privacy: Audio is handled by your Plaud AI account. We store transcripts/tasks only. Audio retention is opt-in. No PHI under standard plans; HIPAA available only via the Healthcare DWY program with a signed BAA.
Common questions
Quick answers about plans, fit, and how the work runs.
What is included in the monthly plans?
The monthly work is pages, clarity improvements, and conversion fixes tied to leads. You see what is shipping next and why, plus a simple scoreboard for results. The goal is booked work, not busywork.
How do I choose Foundation vs Presence vs Authority?
Choose based on what you need now. If you need a reliable base, start Foundation. If you need steady inbound, Presence. If you want multi-town growth and deeper coverage, Authority. We match the plan to your capacity and demand.
Can I start at one level and upgrade later?
Yes. Start where execution is realistic, then move up as proof and content stack up. Upgrades work best when the foundation is clean.
Do I need to sign a long contract?
No. Foundation and Presence are billed every 28 days with no long-term lock. Authority and DWY have minimum terms (usually 6 cycles) because of the upfront setup, but after that, it is flexible.
What does Mainstay Automation include?
It blends SEO, CRO, AEO, and follow-up automations (email, SMS, missed-call text, review requests, and Talk-to-Task) into one system. The goal is fewer leaks and more booked jobs. The core loop is Capture -> Task -> Follow-up.
Is Talk-to-Task included in the plans?
Talk-to-Task is included in plans that focus on lead response and ops speed. It turns a conversation into a task and follow-up sequence without extra admin.
What results should I expect in the first 90 days?
Expect clarity and conversion lifts first: better top-of-page, cleaner tracking, faster response, and more qualified leads. Rankings and visibility compound after the foundation is tight. The 90-day focus is Clarity, Proof, and Speed.
What is Talk-to-Task?
Talk-to-Task turns quick spoken updates into organized tasks and follow-ups so execution does not live in your head. It is built for busy operators who need consistency without more typing. Think Capture -> Task -> Follow-up.
How fast can you launch changes?
It depends on access and how much we are changing. Small fixes can ship quickly once we have what we need. Bigger builds move in clear cycles so you can see progress. Fast wins often land in the first couple of weeks.
Who is a good fit for Mainstay?
Owner-led trades and local service businesses that want better lead quality and a site that turns visits into booked work. If you want vague reports and "brand awareness," we are not the match.
What is the So What Test?
A quick rule we use to keep your fix list focused on booked jobs and time saved.
If it doesn’t matter, it doesn’t make the list.
Ready to be the answer in your city?
Pick a plan and we'll align on launch timing.
Talk to us